BEST BRAND AWARDS
Quality Citation AWARD
“World’s Ultimate Tribute to Top Corporate & Product Brands”
Founded in 1989, BEST BRAND Quality Citation AWARD is acknowledged as “World’s Ultimate Tribute to Top Product & Corporate Brands” conferred by the BEST BRAND AWARDS COMMITTEE in coordination with the ASIA-PACIFIC AWARDS COUNCIL (APAC), NATIONAL CONSUMER AFFAIRS FOUNDATION (NCAF) and the YEAR-ENDER EXCELLENCE AWARDS COMMITTEEE.
Top entertainers and celebrities grace the awarding adding glamour and festivity to the affair, BEST BRAND wasfounded by the same group headed by civic leader-journalist JONATHAN N. NAVEA, Australian educator DEAN DAVID H. WATSON, editor and marketing consultant EDITH M. BUENAVENTURA and German entrepreneur and political historian WOLFGANG ERICH STRUCK who also initiated and popularized GLOBAL BRAND, GLOBAL EXCELLENCE AWARD and the CONSUMERS QUALITY AWARDS and other consumers tribute in Asia and major parts of the world.
The recognition is synonymous with the Reader’s Digest MOST TRUSTED BRAND and SUPERBRAND conferred on top products and companies.
The event has been held in Australia, Singapore, Malaysia, Thailand, Philippines, USA and other major parts of the world. Best Brands Products Expo –Trade Fairs are occasionally held in trade halls and other venues to promote the product and corporate features of the Best Brand awardees.
MISSION & VISION
The NATIONAL CONSUMER AFFAIRS FOUNDATION (NCAF) was organized with the noble mission of attending to the welfare of the consumers, as well as of conferring recognition to consumer products and companies aimed at motivating consumer products and companies to maintain their quality corporate/product features, as well as for the individuals (successful professionals and achievers) to excel in their chosen fields eventually contributing to nation-building).
AWARDS CRITERIA & SCREENING
The BEST BRAND AWARD is conferred on "Outstanding Consumer Products, Manufacturers and Companies focusing on the trademarks and/or brands the honorres carry" adjudged on the following criteria:
(1) Brand and/or Trademark Public Acceptance commensurate to product/corporate Features and Quality - 35%
(2) Contribution to Consumers Well-Being & Public Service - 20%
(3) Public Opinion and Survey - 25%
(4) Pricing - 20%
Open public and online nomination followed by random consumer survey and research, as well as opinion polls are conducted to determine the awardees, the results of which serve as the bases of the final selection of outstanding consumer products and companies. Any ordinary consumer or civic groups may nominate. The nominees are subjected to background-checking and evaluation.
BEST BRAND AWARDEES’ BENEFITS
(1) The prestige and honor to be conferred the BEST BRAND official trophy and award certificate for posterity purposes;
(2) Life-time privilege to use the BEST BRAND Quality Citation Award Seal-Logo as an effective marketing tool in product labels and in marketing / advertising activities;
(3) Inclusion in The Consumers Journal / VARIETY Newsmagazine Directory of Awardees and in the www.consumersaward.com and www.bestbrandaward.com international website’s Directory of Awardees; and
(4) Copy of the official BEST BRAND Quality Citation “Seal CD” and door sticker.
The official marketing and event manager of BEST BRAND is MEDIAPOWER SERVICES, the private corporate group of NCAF.
MEDIAPOWER SERVICES was founded to provide marketing and corporate assistance and consultancy to various business entities, such as: website design & hosting, public relations & advertising, franchise development, toll manufacturing & brand management, entertainment & booking, marketing and management consultancy, concept & design, large format printing, special events, publication and tri-media ad placement and allied marketing services. Other corporate and marketing service details can be viewed at: www.mediapowerservices.com
Project proceeds will benefit the DAMAYAN Youth Livelihood & Good Governance Advocacy Program, secretariat maintenance and related consumer services, such as the consumers continuing market surveys and research for quality products beneficial to the general public.
The late Justice REGINA BENITEZ (Chairman Emeritus) / the late Sen. ROBERT Z. BARBERS (Chairman Emeritus) / JONATHAN NAZARENO-NAVEA (Honorary Founding Director) / Dean AMELIA S. MAPAGU / WOLFGANG ERICH STRUCK / DEAN DAVID H. WATSON / AMELIA S. ABARQUEZ / Gov. JUSTO M. ORTIZ / Ambassador ROMULO A. ESPALDON (Honorary Officer) / Princess ZORAIDA ALONTO / Director GEORGE S. MAGNO / EDITHA M. BUENAVENTURA / LEONILA S. GARCIA / Rev. Dr. BISHOP SONIA Y. LIM / JERRY DY-GO / PRIMO S. DOMINGO / SAMUEL F. SY / CHANG KIM-KOH / JAMES LEE-VALENTINE / BIBIANA S. SILVANIA